Presentism

François Hartog, Régimes d’historicité et présentisme from Tristan Landry on Vimeo.

François Hartog calls this phenomenon ‘presentism’ (présentisme), a contemporary experience of time. With reference to television, he states that the present would like to be regarded as being historical while it occurs (2011, p. 127).
Media and Nostalgia, Searching for the Past Present and Future, Katharina Niemeyer