Lucy Kueng: Going Digital. A Roadmap for Organisational Transformation

"How media organisations are changing in response to an increasingly technology-driven and fiercely competitive digital environment is the focus of the report, which seeks to tease out best practice in terms of organisational transformation. I conducted over 70 issue-focused long interviews with top level managers at companies including the /Washington Post/, the /New York Times/, Axel Springer, Schibsted, Condé Nast, the BBC, CNN, /The Guardian/, Google, /Le Monde/, Mic, Vic and Vox."
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